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Tag: analytics

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Business Solutions

Can a Blog Really Boost Your Business Website’s SEO?

Obviously, the answer is yes. Otherwise, I would be writing myself out of business. OK, but how does a blog boost your SEO? So first, I want to point out …

computer with analytics
Business Solutions / Social Media Metrics

Why Analytics Should Tailor Your Social Media Strategy

If you get a little panicked when you read the word “analytics,” take a breath—it’s not as scary as it may sound. When it comes to social media, analytics simply …

social media management
Business Solutions

Social Media Management; It’s More than Just Pictures

I get it; social media management looks simple – and in many ways, it is. But, make no mistake, it’s much more than just slapping some posts up on a …

Marketing

Marketing v Branding and the BW Concepts Brand

Marketing and branding go hand in hand, but they’re not the same thing. Brands are who your business is—the culture, the mission, the “why” but also the logo, the colors, …

Marketing

How to Identify Your Ideal Customer and Why It Is Essential

I was talking with a prospective client, and after hearing about his business, I asked, “Who is your ideal client?” His response was, “Everyone!” It took a little convincing, but …

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Marketing

Canvas Rebel Highlights BW Concepts

I wanted to say a big thank you to Canvas Rebel for their highlight on BW Concepts! Click here to read the full article.

artificial intellegence blogs
Content Creation

AI Blogs: Are the Robots Taking Over?

I have been getting a ton of ads for AI (artificial intelligence) blog services in my social media feed lately. And while I was initially insulted, I had to admit …

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Content Creation

Backlinks: What They Are and Why You Need Them.

Search engine optimization. It’s a term that gets used a lot in the digital world. To summarize it quickly, SEO is improving how highly your site is ranked in the …

white desk with white accessories
Marketing

No One Knows What You’re Talking About

I had a discussion with a client a few weeks ago. I was desperately trying to convince her that repeating her message across several forms of communication was essential, but …

bw concetps content marketing logo on a laptop
Business Solutions

What Can You Start This Year?

While we’re halfway through February already, I feel like I’m just now able to get focused on what’s up for 2022. Maybe you’re in the same boat? Because honestly, who …

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Ready to get started?

Ready to get your business blog started? Enter your email to download my tips on how to create a content calendar that will help you generate topics to write about all year long.

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