Make Your Marketing Content
Work for You

Organic and creative content development, in multiple forms, to grow your audience and propel your small business.

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Content Development

Original Content Development

Social Media Strategy & Management

Social Media Strategy & Management

Content Curation and Planning

Content Curation and Planning

Is your organic marketing content lacking?

Or nonexistent? Know you need to reach your ideal customer, but don’t have the time or know where to start?

Schedule a consultation
BW Concepts branded tumbler focus on wooden desk with laptop, notebook, pen, and person in background.

Get Prepared

Let’s talk through your content needs and business goals. We will organize your current ideas, generate new ideas, and create a focus for all your organic content.

Be Original

Skip the canned content! Once your business goals are defined, we’ll create original and unique content for your business that will feed your marketing consistently.

over shoulder view of person at laptop.
Beth sitting at wooden desk writing in notebook, laptop open in front of her.

Do What You Do Best

Once you’re happy with the content plan, you get to do what you do best – run your business! Enjoy watching your social media flourish, newsletters, blogs and more post without lifting a finger.

Who Our Clients Are

We work with clients from a variety of industries and our typical clients have a few things in common:

  • Their business is not conducive to images OR they don’t have a lot (or any) images to use on social media
  • Understand social media, but don’t have the time to manage it themselves
  • Or they don’t understand social media, but know they need it!
  • Their social presence is disorganized and not driving traffic

Hear From Our Clients

BW concepts and Beth Wand have been a pleasure to work with and help me grow my social media followers. I highly recommend BW for all of your social media needs. 

– Scott Lauer, Partner, Implant Education Company 
We always appreciate Beth’s attention to detail, organization, and creativity when it comes to our social media and other marketing too. Beth’s curates great content with a solid strategy, and she pivots to accommodate our changing business so that everything looks fresh and is up to date. We also appreciate how much fun she is to work with!

– Jim Bruske & Gretchen Baumgardner, Bruske Team Real Estate
Writing is not my specialty. When I found out about what Beth did and how she could help I jumped at the opportunity to have her help me. She truly blew me away with her writing and creative ideas. She is incredibly talented and takes the time to listen and understand what it is you are trying to say and accomplish. Beth helped me with writing scripts for videos, created a new biography and also guided me with my new website wording and creative details. I honestly couldn’t have done it without her. I had complete trust in what she was doing and she delivered beyond my expectations. I can’t wait to work on more projects with her soon!

– Meredith Lane, Realtor, The Joffee Group
Beth is the BEST! Loved working with her on my Photography Website Refresh. I struggled with how to describe and express what I do to potential clients and more. Thanks to Beth and her awesome writing skills Aribella got exactly what it needed. We met and brainstormed what I dreamed of and needed for my business site and she turned it into a real thing! Can’t wait to work with her on future projects.

– Stephanie Hiller-Slezak, Owner, Stephanie Slezak Photography
Besides being a wonderful writer, Beth is the type of person you just want to have on your team. She is clever and creative and brings fresh ideas to the table. I have hired Beth to write for dozens of my clients for their blogs and websites and have seen her attention detail and ability to meet deadlines and manage many moving pieces. I love working with Beth!

– Lyndsay Clements, Owner, Ellen Grace Marketing

3 STEPS TO GETTING

Your Content Marketing On-Point

01

ORGANIZE

Together, we’ll sort through where your business needs are and where you want it to go. We’ll figure out what’s working or not working, or we’ll start from scratch.

02

STRATEGIZE

After we have all the details ironed out, we’ll create a strategy

03

OPTIMIZE

Enjoy knowing that your social media, website blog, newsletter, and more are working for you while you run your business.

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Services

TRIPLE CONTENT

Full Scale Social Media Management, which includes:

  • Social post strategy, including analytical analysis
  • Full post development
  • 4 static posts per week, including Reels to:
  • Instagram, Facebook, LinkedIn, Pinterest and or Google Business
  • 4 Stories per week to IG and FB
  • Daily engagement

Monthly Blog

  • Human-generated and based on your business’s goals

Monthly Newsletter

  • Delivered directly to your current and prospective client’s inbox
I need this!

Need more?

If your business needs even more content options, we can help:

  • Blogging / Spotlighting
  • Website Content
  • Bios
  • Lead magnets aimed to build your email list
  • Print and or digital ad creation
I need this!

Do What You Do Best – and Hire the Best for the Rest

You don’t have to have all the answers when it comes to your content strategy. Bring your questions, concerns, and goals and together we’ll devise a plan. We’ll make sure your message, brand, and business has a unique sound and the consistent marketing engagement that will keep your business relevant and top of mind in the eyes of your potential customers.

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