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Tag: small business

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Business Solutions

Hammersmith Support Featured Post

If you’re not performing regular website maintenance on your site, you need to read this post! What’s Website Maintenance? When I had my website developed in 2020 with Hammersmith Support, …

computer with SEO on the screen
Business Solutions / Content Creation

4 Ways to Quickly and Easily Improve Your SEO

SEO—search engine optimization—is an essential part of how your website gets found by your ideal customer. In a nutshell, SEO is the way that a search engine evaluates your website …

typewriter with blog written on paper
Business Solutions

Can a Blog Really Boost Your Business Website’s SEO?

Obviously, the answer is yes. Otherwise, I would be writing myself out of business. OK, but how does a blog boost your SEO? So first, I want to point out …

magnet pulling in people
Business Solutions

What is a Lead Magnet and Why Your Website Should Have One

The term “lead magnet” used to freak me out. At first, I didn’t totally understand what it was, but over time, I got it but didn’t know how to apply …

computer with analytics
Business Solutions / Social Media Metrics

Why Analytics Should Tailor Your Social Media Strategy

If you get a little panicked when you read the word “analytics,” take a breath—it’s not as scary as it may sound. When it comes to social media, analytics simply …

social media management
Business Solutions

Social Media Management; It’s More than Just Pictures

I get it; social media management looks simple – and in many ways, it is. But, make no mistake, it’s much more than just slapping some posts up on a …

Marketing

Marketing v Branding and the BW Concepts Brand

Marketing and branding go hand in hand, but they’re not the same thing. Brands are who your business is—the culture, the mission, the “why” but also the logo, the colors, …

Marketing

How to Identify Your Ideal Customer and Why It Is Essential

I was talking with a prospective client, and after hearing about his business, I asked, “Who is your ideal client?” His response was, “Everyone!” It took a little convincing, but …

picture of beth wand bw concepts
Marketing

Canvas Rebel Highlights BW Concepts

I wanted to say a big thank you to Canvas Rebel for their highlight on BW Concepts! Click here to read the full article.

summertime at the beach
Business Solutions

Making the Most out of Summer

Growing up in the desert, summertime has always been slow. It’s the time of year when people get out of town, lots of places shorten hours, and everyone understands that …

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Ready to get started?

Ready to get your business blog started? Enter your email to download my tips on how to create a content calendar that will help you generate topics to write about all year long.

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